Hashtag like fashion statement

United States-Israel the mother of two has been reached on the popular new fashion accessory for next-generation World Wide Web: personalized jewelry displays internet nickname.

Over the years two Yoni Wiseman, 34, has been selling jewelry pieces showing handle Twitter and other internet lingo like OMG and ROFL to customers as far away as Germany, Brazil, and Australia. He even counts among its customers one of the young stars, reality show actress Tori Spelling.

Wiseman, who spent most of his working hours as a social media consultant company Twittabling, was launched in the fall of 2009 to provide Twitter figures and the rank and file of the same user with earrings, finger rings, bracelets and necklaces bearing hashtags instead of regular internet nametags. For men, Wiseman produced a line of money clips and cufflinks.

(The name fuse Twitter with bling, says Web generation refers to striking jewellery.)

Wiseman has lived in Israel for nearly half his life, but he grew up in the modern Orthodox middle-class family in suburban New Jersey. “We are the children who are in the Commodore 64 at a young age and taught myself what we know. We have an e-mail from day one, “says Wiseman. He says he uses his technical knowledge and the cultural chasm learn about Israel.

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